Challenge: Easing the Pain of Swimsuit Shopping

by Kim on April 17, 2012

My lovely and talented friend, Laura of Laura’s Mommy Journal wrote a great post today about the ways in which Lands’ End is making the sometimes painful process of swimsuit shopping a little easier. Laura is a curvy girl and finds it super challenging to find swimwear with ample coverage and support. Enter Lands’ End with their customized swimsuit options and attention to detail that definitely won her over!


In Laura’s words:

“GENIUS #1: separates. You can choose a bra top that fits and a bottom that has the coverage you want.”
“GENIUS #2: tankini is separate from the bra, because tankinis lose support quickly.”
“GENIUS #3: skirt separate from the bottom so it doesn’t fall down”

This customization is beneficial for all body types because it allows you to pick a suit that will enhance the areas that you love and cover the areas that you don’t!

{ 1 comment… read it below or add one }

LauraC April 17, 2012 at 4:06 pm

Thanks for the shout out!

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